Advance press releases should be sent 8 weeks before the event.
Photographs, if emailed, should be sent in the highest possible resolution.
Releases that do not fit this template should include: contact details, who, what, when, where and why.
They should be typed, to avoid transcription errors, or sent by email.
Do not hesitate to follow up a press release with a phone call to confirm receipt, or to ask further questions. |